africa – thestudioArena

Luxury brands make a play for Africa

Sub-Saharan Africa is a promising market for luxury goods as urbanisation‚ economic development and increased affluence among the expanding middle class drive growth across the sector. The region is experiencing the globe’s second-fastest economic growth‚ after Asia Pacific‚ and between 2008-2013 the luxury goods sector grew 35%‚ the Global Powers of Luxury Goods report by…
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Style Surfing

Human beings have always used their appearance as personal advertising – a calling card signaling who we are and where we are at. As our world grows ever more complex and fragmented, the importance of appearance grows ever greater: our visible differences and similarities facilitating interaction and relationships. Extracts from the book Style Surfing ©…
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Tommy Hilfiger Philanthropic “Millennium Promise” Line Eyewear

Tom Cruise should ditch his Ray-Bans for sunnies that do more than keep out the glare. After all, his missus is the international brand ambassador for Tommy Hilfiger’s “The Promise Collection,” a range of clothing and accessories that supports efforts to halve extreme poverty by 2015. Together with eyewear manufacturer Safilo, the brand is releasing a limited selection of sunglasses…
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Vivienne Westwood’s Ethical Fashion Africa collection

‘s Ethical Fashion Africa collection After the success of the first capsule collection, Ethical Fashion Africa Project, Vivienne Westwood renews her commitment with a new and larger collection of handbags and accessories also dedicated to men. The new models for him and for her were realized using recycled materials- electric cables, discarded aluminum and plastic bags, otherwise destined to…
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Eyewear that Cares

CLEAR VISION Warby Parker is an eyewear company that wants you to do more than just watch. In addition to its “buy a pair, give a pair” credo, the company has partnered with Invisible Children to design a pair of sunglasses that frame the issue of child soldiers in East Africa—literally! SIGHT UNSEEN Kayu, or “wood” in Malay, is the…
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Celebrated South Africa-based Zimbabwen designer Rumbie Madzivanyika Muzofa set to represent at the Africa Fashion Reception in Abuja July 3 to 5

Celebrated South Africa-based Zimbabwen designer Rumbie Madzivanyika Muzofa is set to represent the country at the Africa Fashion Reception which is to be held in Abuja July 3 to 5. The fashion reception which was officially launched in Paris last year, will this year be hosted by the Nigerian Government under the Federal Ministry of…
Read more: Celebrated South Africa-based Zimbabwen designer Rumbie Madzivanyika Muzofa set to represent at the Africa Fashion Reception in Abuja July 3 to 5
South African govt approves R200mn for textile cluster

Originally posted in Fibre2Fashion The Department of Trade and Industry (DTI), Government of South Africa, has approved a R200 million (approx. US$ 19 million) Grant Fund and a 5-Year Plan for the establishment of a Southern African Sustainable Textile and Apparel Cluster (SASTAC), according to a DTI press release. The National Cluster would help the…
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Category: africa